My own entry into the trade began with a chance connection at a cigar lounge in Berlin, which led to a role at a retailer, which led to meeting a brands founders in the same lounge, crossing paths again months later at Intertabak in Dortmund, and eventually being brought on as their Global Brand Manager
This makes consumer segmentation a critical input into pricing and assortment decisions
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All of these estimates of smoking-attributable mortality are based on indirect methods, incorporating evidence from other populations
