Respondents were asked to assess the cigarette packs on a five-point Likert Scale (5Strongly Agree to 1Strongly Disagree) and according to attractiveness, quality, taste, cost, social appeal, appeal to youth, noticeability of the GHWs, appeal to non-smokers, attempt to quit, ease of quitting, discourage to smoke, and perceived harm to health
In a similar vein, significant participants in the smokeless cigarette market are likely to make technological breakthroughs in the near future, which is predicted to contribute to the industry's expansion
PMID 7866221
There are over 7,700 e-cigarette flavours across 460 brands, with newer marketing practices emphasizing consumer choice and customization of flavours and nicotine content